14 апреля 2021 года в Карагандинском индустриальном университете состоялась традиционная LI Международная научная конференция в онлайн формате «Молодежь, наука и техника: пути совершенствования и интеграции», посвященная Дню науки Республики Казахстан, которая объединила лучших представителей профессионального, научного и бизнес сообщества.

Конференцию открыли и.о. председателя Правления – ректор Карагандинского индустриального университета, доктор биологических наук, профессор Абдрасилов Болатбек Серикбаевич; ректор Университета Cassino Southern Lazio University, профессор Бетта Джованни (Betta Giovanni) (Италия); президент Казахской Академии инфокоммуникаций, декан факультета информационных технологий Евразийского национального университета имени Л.Н. Гумилева, профессор Сеилов Шахмаран Журсинбекович; директор Института экономики Астраханского государственного технического университета, профессор Арыкбаев Равиль Каримович (Россия); доцент кафедры «Техносферная безопасность» Национального исследовательского технологического университета «МИСиС», к.т.н. Толешов Асылбек Куантаевич (Россия).

Были сказаны напутственные слова с пожеланиями плодотворной работы.

На конференцию зарегистрировано 123 доклада, в том числе доклады на конференцию направили ученые России, Италии, Украины, Иордании и Германии.

Работа конференции прошла в конструктивной и деловой обстановке. По следующим направлениям: «Технические науки», «Цифровизация и технологии искусственного интеллекта», «Социально-гуманитарные науки».

Обсуждались проблемы вовлеченности, обучающихся в процесс познания в эпоху цифровых технологий на фоне всеобщей доступности информации не дифференцированного характера.

Следует отметить, что в докладах и выступлениях участниками конференции были обсуждены важные вопросы, касающиеся научно-технического прогресса не только в металлургии, но и в других отраслях промышленности, даны направления поиска ответов на вызовы современности.

В сборнике трудов конференции представлены научные труды зарубежных обучающихся, руководителями которых являются ведущие ученые и специалисты Казахстана, ближнего и дальнего зарубежья, таких как PhD, Proffessor Cassino Southern Lazio University Alessandro Figus (Italy), д.т.н., профессор Магнитогорского государственного технического университета им. Г.И. Носова, (Российская Федерация) Румянцев М.И., д.т.н., профессор Национальной металлургической академии Украины Губенко С.И., professor Fraunhofer IOSB-AST Buren Scharaw (Germany), Рroffessor PhD RUDN Moscow (Russia) and University of Genova Diana Spulber (Italy), Рrof. PhD University of Insubria Patrizia Gazzola (Italy), PhD University of Genova Anna Siri (Italy)
Особым гостем конференции стал соратник Лидера нации д.т.н., профессор Сарекенов Кабидолла Зулкашевич, который имеет многолетний опыт подготовки научно-технических кадров для горно-металлургической отрасли.

Данная конференция стала ключевой платформой по обсуждению образовательных, научно-исследовательских работ, инновационных и наукоемких технологий для реализации третьей модернизации Казахстана.

On April 14, 2021, the traditional LI International Scientific Conference in the online format «Youth, Science and Technology: Ways of Improvement and Integration» dedicated to the Day of Science of the Republic of Kazakhstan was held at the Karaganda Industrial University, which brought together the best representatives of the professional, scientific and business community.

The conference was opened by acting  Chairman of the Board – Rector of Karaganda Industrial University, Doctor of Biological Sciences, Professor Abdrasilov Bolatbek Serikbaevich;  Rector of the University of Cassino Southern Lazio University, Professor Betta Giovanni (Italy);  President of the Kazakh Academy of Infocommunications, Dean of the Faculty of Information Technologies of L.N. Eurasian National University  Gumilyov, professor Seilov Shakhmaran Zhursinbekovich;  Director of the Institute of Economics of the Astrakhan State Technical University, Professor Arykbaev Ravil Karimovich (Russia);  Associate Professor of the Department «Technosphere Safety» of the National Research Technological University «MISiS», Ph.D.  Toleshov Asylbek Kuantaevich (Russia).

Parting words were said with wishes of fruitful work.

123 reports were registered for the conference, including reports for the conference were sent by scientists from Russia, Italy, Ukraine, Jordan and Germany.

The conference was held in a constructive and businesslike atmosphere.  In the following areas: «Technical sciences», «Digitalization and artificial intelligence technologies», «Social sciences and humanities».

The problems of involvement of students in the learning process in the digital era against the background of the general availability of information of a non-differentiated nature were discussed.

It should be noted that in the reports and speeches of the conference participants, important issues related to scientific and technological progress not only in metallurgy, but also in other industries were discussed, directions for finding answers to the challenges of our time were given.

The collection of conference proceedings presents the scientific works of foreign students, the leaders of which are leading scientists and specialists of Kazakhstan, near and far abroad, such as PhD, Proffessor Cassino Southern Lazio University Alessandro Figus (Italy), Doctor of Technical Sciences, Professor of Magnitogorsk State Technical  University named after  G.I.  Nosova, (Russian Federation) Rumyantsev M.I., Doctor of Technical Sciences, Professor of the National Metallurgical Academy of Ukraine Gubenko S.I., professor Fraunhofer IOSB-AST Buren Scharaw (Germany), Рroffessor PhD RUDN Moscow (Russia) and University  of Genova Diana Spulber (Italy), Prof.  PhD University of Insubria Patrizia Gazzola (Italy), PhD University of Genova Anna Siri (Italy)

A special guest of the conference was the associate of the Leader of the Nation, Doctor of Technical Sciences, Professor Sarekenov Kabidolla Zulkashevich, who has many years of experience in training scientific and technical personnel for the mining and metallurgical industry.

This conference has become a key platform for the discussion of educational, research, innovative and science-intensive technologies for the implementation of the third modernization of Kazakhstan.

Today at the Karaganda Industrial University, the Center for the Study and Analysis of the Problems of Interfaith Relations in the city of Temirtau held an action «It is important to know! » During the event, leaflets on various topics were distributed. Students of the Technical and Economic College at NJSC «KarIU» and students of our university took an active part in the action.

@ dincentr.temirtau

«Youth Resource Center of Temirtau» invites everyone to take an active part in the essay competition on the topic of astronautics.

To participate in the competition, you must write an essay (a small essay) and send it to zhastar_temirtau@mail.ru along with an application. In the application of the participant, it is necessary to indicate the name, educational institution (class / group), age and phone number.

The competition is open to persons from 14 to 29 years old.

The three best works will receive valuable prizes and certificates. 1st place – electric kettle, 2nd place – wireless headphones, 3rd place – Power bank.

Acceptance of works: from 12 to 19 April 2021.

The results of the competition will be posted on the official Instagram page @zhastar_temirtau

Программа конференции

Программа короткая по докладчикам

In calculating the rating, 5 indicators were taken – the number of subscribers, engagement, average engagement per post, as well as the percentage of subscribers and involved per the number of students of the corresponding university. For each indicator, a table is displayed, and the amount of occupied places in the tables is summed up and the final indicator is displayed. We call these numbers penalty points – the smaller they are, the higher the place in the table. That is, the sports principle is used. This is just for understanding and calculating.

The rating was attended by 33 pages of universities in the social networks Instagram and Facebook, as the most popular in Kazakhstan. A number of universities have not pages, but profiles of individuals, as well as groups, which speaks of a low level of understanding of SMM in general. In addition, a number of Instagram pages are also accounts of individuals, and business pages. To get into the rating, those responsible for SMM employees need to take these points into account.

1. Number of subscribers

In terms of the number of subscribers, the absolute leader is Instagram of the Asfendiyarov Medical University. The second place belongs to the Instagram of Satpayev University, and the third is the same page of the Gumilyov ENU. Note that the leaders are Instagram pages rather than Facebook, which speaks of the popularity of the social network among young people.

Below is a table of TOP-10 pages by the number of subscribers.

2. Percentage of subscribers from the number of students

Such an indicator as the percentage of subscribers from the number of students taught, in our opinion, is important from the point of view of the potential of each particular university. That is, the number of subscribers can be not only students studying now, but also graduates and future students of the university. And so that there are more subscribers than students, a large and painstaking work of the university’s communication staff is needed. Of course, if the university offers high-quality and affordable products.

The leader in this indicator is the Instagram page of Pavlodar Pedagogical University – the number of subscribers is almost 4 times more than students.

Another small university has a high indicator – the Instagram of the Rudny Industrial Institute. Third position for Satpayev University.

Only 10 universities have an indicator of more than 100%, and a third of universities did not score even 50%. This suggests that, among the subscribers of the university page, only half or less of the students studying today. Apparently, the work on these pages is being done in a slipshod manner.

3. Engagement
   Engagement is the main indicator of the relevance and quality of the message on the official page. The leader in this indicator is the Instagram of the Asfendiyarov Medical University – 22808. The Instagram of the Toraigyrov University and ENU have good indicators. Several pages have an engagement rate of less than 1000. It is not difficult to understand the quality of the materials on these pages.

4. Percentage of engagement from the number of studentsThis indicator is important, since different universities have different histories and different numbers of students. Large universities have the opportunity to outstrip their “smaller brothers” due to large absolute figures. Therefore, it is important to have a higher engagement rate. And for this, again, high-quality content is needed.

   KSIU is the leader in this indicator – more than 430%. The first 14 universities have an indicator of more than 100%, and a third of universities have less than 40%.
   

5. Average engagement per postWe do not use this indicator “Number of posts”. The reason is banal – lately, the heads of various organizations and government agencies, in pursuit of quantity, are ready to throw hundreds of low-quality posts on social networks. The number of posts is not a performance indicator!

The indicator is relevance, interesting format, presentation and quality of materials! The more interesting the content, the higher the engagement on it – this is a well-known fact since the advent of SMM.

And here the leader of the Instagram of the Asfendiyarov Medical University – more than 300 reactions per post. Toraigyrov. Half of the pages participating in the rating have this indicator less than 100.

SUMMARY TABLE

Thus, according to the results of 5 indicators, the page of the Asfendiyarov Medical University became the absolute leader in March 2021 – 11 penalty points. The second place went to the Instagram of Satpayev University, the third – to the Instagram page of the Toraigyrov University.

A number of large universities did not even make it to the TOP-10 or even the TOP-15. This suggests that information and communication work is not delivered up to the mark. And leaders need to take dramatic action as soon as possible to improve this work.

You can read the original published article on the information and analytical portal Matritca.kz (section “Education”) at the following link: http://www.matritca.kz/news/90702-vuzy-v-socsetyah-almatinskie-mediki-absolyutnye- lidery.html